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MEDIA ADVISORY: East Meets West Summit to Feature Intrinsic ID CEO Pim Tuyls in San Francisco April 12

SUNNYVALE, Calif., April 10, 2018 – Intrinsic ID, the world’s leading provider of digital authentication technology for Internet of Things security and embedded applications, today announced Chief Executive Officer Pim Tuyls will speak on the East Meets West Summit April 12 in San Francisco. Tuyls will be part of a panel entitled “Navigating the Middle Kingdom: The challenge for U.S. companies in China,” featuring business executives speaking on doing business in China.

The East Meets West Summit will feature discussions surrounding the challenges for United States companies operating in China and the growing challenges for Chinese companies operating in the U.S. Other panelists scheduled to participate on the panel “Navigating the Middle Kingdom: The challenge for U.S. companies in China” include Jeff Richards, a managing partner at GGV Capital; and Bradley Hecht, senior managing director, Americas, Reputation Institute. A cocktail reception will follow the day’s program. Registration is required in advance and space is limited. For more information and to register please visit the East Meets West page on Eventbrite.

April 12, 2018 | 1 p.m. to 5 p.m. PDT
“Navigating the Middle Kingdom: The challenge for U.S. companies in China” is scheduled to start at 2:15 p.m. PDT

Kimpton Sir Francis Drake Hotel
450 Powell Street
San Francisco, Calif. 94102

Pim Tuyls is CEO of Intrinsic ID, a company specializing in IoT security technology. Before founding Intrinsic ID in 2008 he was at Philips Research, where he was Principal Scientist and managed the cryptography cluster. While there he initiated the work on Physical Unclonable Functions (PUFs), which forms the basis of Intrinsic ID’s silicon fingerprinting technology. Tuyls has a Ph.D. in mathematical physics from Leuven University, holds more than 50 patents and is widely acknowledged for his work in the field of security for embedded applications.


About Intrinsic ID

Intrinsic ID is the world’s leading digital authentication company, providing the Internet of Things with hardware-based root-of-trust security via unclonable identities for any IoT-connected device. Based on Intrinsic ID’s patented SRAM PUF technology, the company’s security solutions can be implemented in hardware or software. Intrinsic ID security, which can be deployed at any stage of a product’s lifecycle, is used to validate payment systems, secure connectivity, authenticate sensors, and protect sensitive government and military systems. Award recognition includes the Frost & Sullivan Technology Leadership Award and the EU Innovation Radar Prize. Intrinsic ID security has been proven in millions of devices certified by Common Criteria, EMVCo, Visa and multiple governments. Intrinsic ID’s mission: Authenticate EverythingTM. Visit Intrinsic ID online at


Intrinsic ID, the Intrinsic ID logo and “Authenticate Everything” are trademarks or registered trademarks of Intrinsic ID, Inc., and are protected by trademark laws of the United States and other jurisdictions. All other product and company names are trademarks or registered trademarks of their respective companies.

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